Reliance Jio, 4G network which was launched by Reliance managed to win a lot of hearts thanks to their amazing schemes and offers.
Right from the onset Mukesh Ambani, the whole and soul of Reliance Jio claimed that Reliance Jio would set new trends and would bring the cheapest 4G plans to the country and now the company is offering free internet offer till March, 2017 instead of December 2016.
People awaited the launch of Jio with bated breath and even those who were not interested in 4G services were intrigued by it all. While Reliance Jio was to be the pioneer of 4G in the country, Airtel beat them to it and that seems to have established it even firmer in Reliance’s mind that they need to make up for the lost time.
Reliance launches their Reliance Jio plans in 2 phases, of which the first one was for employees and the second one was for the masses. Although many had already decided to go with Airtel, there were quite a few who decided to wait and see how this brand 4G war would pan out and would they benefit from it?
Before the launch of Reliance Jio, Reliance had made quite a few claims and on the day of the launch, it stood by all its claims. It became the first carrier to offer free calling over 4G in India. Reliance kept the budget conscious Indian in mind while designing plans and also ensured that there was something even for those who wished to experiment.
They announced plans starting at just Rs 249, which was almost half the price Airtel 4G, their biggest competitor was offering plans for. Also, the plan did not include only 4G internet. It included everything from calling, messaging, 4G and other services. Though the actual 1GB plan (considered to be the average use per month) plan was still for Rs 499, it seemed like too sweet a deal and Indians went completely berserk.