A large number of the 100,000 Indian vendors on Amazon are preparing to be part of the Black Friday sales in November which would give the profit of estimated $5 billion. The e-commerce giant has placed 12,000 Indian sellers on its international platform and plans to place more.
Opening doors for Indian businesses to export to e-commerce markets of the world. Amazon is extending two of its pioneering products – Selling On Amazon (SOA) and Fulfillment By Amazon (FBA) for Indian vendors.
It will provide businesses of all sizes and scale from across the country and seller can go global. They’ll showcase their “Made in India” creations and products to hundreds of millions of customers of US and the UK, by listing it on Amazon.com and Amazon.co.uk.
Manufacturers and local brands can export products in the apparel, home furnishing such as Indian handicrafts, ethnic jewelry, books, collectibles, sports goods, handbags, shoes and health & beauty products categories.
Clothes, handicraft and electronics will be the major draws during the awaited sale season. Black Friday is the day following Thanksgiving Day and has since 1932 been regarded as the beginning of the Christmas shopping season in the US.
Most major retailers open early and offer promotional sales on Black Friday. Amazon on Friday organized an event for its top 200 sellers in India, where they discussed Global Selling Program and its complexities.